The Hive Rewards

Join The Hive, the DELA RUCHE loyalty program for customers who make skincare a considered daily ritual.

How it works

Earn points when you shop, refer friends, celebrate a birthday, and engage with DELA RUCHE during launches and seasonal moments.

Ways to earn

Earn points on purchases, referrals, account creation, product reviews, and select brand activities.

Ways to redeem

Redeem rewards for savings, early access, exclusive samples, and limited ritual gifts as the program expands.

VIP tiers

As your relationship with DELA RUCHE grows, The Hive can unlock elevated benefits including launch previews, richer rewards, and more personal skincare moments.

Launch note: The Hive is being prepared for launch. Program details, point values, tiers, and eligibility may be updated before rewards become active.